How would you frame the problem as a question? Be as specific as possible. The way you frame the question makes a difference in understanding the problem.
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Effects are directly observable. What are the symptoms of the problem? (e.g., loss in market share, increase in prices, competitive situation).
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The assumptions about possible causes of the problem. Why did the problem arise in the first place? (e.g., changes in demand, new products of competitors).
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Who are the individuals who will eventually decide about the final solution? List them precisely in this section. Decision-makers determine the framing and scope of the project.
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What do decision-makers base their final decision on? What are the key variable guiding their decision process?
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Constraints can be excluded from the solution space from the very beginning. These are requirements from decision-makers that impact the solutions available.
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Limitations are those variables that we can exclude from the analysis. Unlike constraints, limitations are excluded from the analysis, not from the possible solutions.
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